(780) 974-4956 hello@situateinc.ca

Client Profile


Established in 1977 by the City of Edmonton, homeEd is a proud, non-profit provider of affordable, high quality housing.

Today, homeEd provides well over 900 affordable rental units to a mix of low to moderate income households, with rents starting at the low end of the market.

Scope of Work


In late 2019 homeEd engaged Situate to facilitate the creation of a Strategic Business Plan to guide the organization’s next five years of growth: 2020-2025. 

Situate worked closely with the executive director and board of directors of homeEd. With care and attention to detail, Situate designed and delivered a creative problem solving program to help articulate the organization’s priority actions for the next five years.  

The result is a strategic document that’s easy to read, visually attractive, and—most importantly—easy to execute. 

Situate was amazing to work withresponsive to our needs, questions, and suggested edits. The end product speaks for itself. Thank you for your hard work!

Jim Fowler

Executive Director, homeEd

Contact Us

#202, 10526 Jasper Ave. NW, Edmonton, AB



Edmonton's City Plan vision is to create a healthy, urban and climate-resilient city of two million people, in part by increasing density in all residential areas of the city, & particularly within "nodes and corridors": key activity areas and roadways.

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